Briggs & Stratton Marketing Internship

Version 1

    Employer Information

    Employer Name

    Briggs & Stratton Corp. 


    Wauwatosa, WI 



    Employer Category


    Employer Profile

    Briggs & Stratton Corporation, headquartered in Milwaukee, Wisconsin, is the world’s largest producer of gasoline engines for outdoor power equipment. Its wholly owned subsidiary Briggs & Stratton Power Products Group LLC is North America’s number one manufacturer of portable generators and pressure washers, and is a leading designer, manufacturer and marketer of lawn and garden and turf care through its Simplicity®, Snapper®, Ferris® and Murray® brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in over 100 countries on six continents. Briggs & Stratton Corporation is committed to a policy of equal opportunity. The Company conducts all employment practices without regard to race, sex, age, color, creed, religion, national origin, ancestry, marital status, disability, veteran status, or any other basis prohibited by state or federal law. Briggs & Stratton also undertakes affirmative action to assure equal employment opportunity for minorities and women, for persons with disabilities, and for covered veterans. Briggs & Stratton is an Equal Opportunity / Affirmative Action employer. 


    Accounting, Business Administration, Communication, Computer & Information Sciences, Design: graphic/interior/product, International Business, International Relations, Marketing 

    Job Information

    Job Title

    Consumer Marketing Intern 


    P/T school year F/T Summer 

    Wage/Salary [paid/unpaid]


    Period of Employment


    Job Description

    Position Summary We are looking for a college student to work in our Consumer Marketing department. The student will work a minimum of 20 hours per week during the school year; full time during the summer and school breaks. Briggs & Stratton offers students a competitive wage, a business-casual environment, and an opportunity to obtain hands-on experience. This position will start in May 2015. Candidates should be actively enrolled in a 4-year bachelor's degree program at an accredited college or university. No graduates or summer-only applicants will be considered. Job Responsibilities Work with outside agencies on a variety of communications programs Update and track communication expenditures and budgets Coordinate e-newsletter projects with outside suppliers, edit copy and locate images Work with internal groups to track metrics on all online initiatives Assist in product photoshoots and videoshoots with outside suppliers Coordinate engine product line initiatives with internal and external resources Perform secondary research and present the findings to management in a clear and concise fashion Create internal and external customer presentations using PowerPoint Perform other duties and responsibilities as requested or required 


    Job Skill Requirements Proficient at using Microsoft Office products (Word, Excel, PowerPoint) Excellent written and oral communication skills Ability to troubleshoot independently Ability / desire to learn web site programming Must be comfortable in a marketing environment with a proactive, "can-do" attitude Education Requirements Minimum sophomore status working towards a bachelor's degree; preferably with marketing and/or communications coursework Must have and maintain a minimum GPA of 3.0/4.0 Experience Requirements Previous marketing and/or marketing communications internship experience desirable